about

Looking to outfit your baby in good design? Want the coolest kids tee on the playground? Baby shower gift that will prompt “oohs” and “aahs”? typebaby™ has just the tee for you!

I dreamed up the idea for typebaby while on maternity leave from my graphic design business. I kept a sketchbook next to my rocking chair and brainstormed ideas during the wee hours.

typebaby onesies and tees are inspired by a love of typography and kids’ growing personality types. typebaby tees are also made with kids in mind: they are comfy, durable and long-lasting. We encourage hand-me-downs!

Our tees are screen printed in Chicago with kid-safe, lead-free inks or digitally-printed with eco-friendly inks by one of our awesome local vendors. We love collaborating with and supporting local businesses.



In our mission of spreading good design for kids, we’ve been featured in Crain’s Chicago Business, Red Tricycle, Rookie Moms and HOW Magazine.

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Being a parent isn't easy, but typebaby brings a smile to both parent and child's faces.

– Lidia Varesco Racoma
typebaby founder & designer

where else to find me
Biz Mama blog | running a business, chasing a baby
Lidia Varesco Design | graphic design studio
typography in the city | found typography blog

Photography by Christine Kay Photography

© 2013 Lidia Varesco Design LLC. All rights reserved.

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